Now graphic elements in motion are gaining popularity. This design is called Motion Graphic. It can surprise and attract conversions, as well as make the site interface unique and unusual. We will talk about this today in more detail.
Motion Design is used in many places. It is fashionable to use such graphics on the website, in the application, and many other places. This technology shows great success because it attracts conversions and makes the site more beautiful and unusual.
If you want to apply this technology in your project, you can always turn to the motion graphics company Fireart.
Let’s move on to the main trends that are used when using such technologies.
1. 3D modeling
Although 3D design is not a new technique, in recent years it has become more and more used. Using the technological advances of our time, we are at the peak of augmented reality. We will see this trend accompanied by static photos or illustrations, as well as animations. 3D modeling is also a great option to give our projects a sense of volume and movement.
2. Color gradients
Gradients have been a trend for many years and 2022 will be no exception. Using different colors helps us make a bigger impact on users by giving our designs a modern and millennial feel.
In addition, they will be accompanied by textures such as grain or camera effects. You can achieve gradient effects in programs such as Illustrator, Photoshop, or Lightroom. And grains in applications like TEZZA, VSCO, AFTERLIGHT, and many more.
In 2021, fonts will become an even more important element of our design, especially serif fonts that give content a classic touch with a minimalist and clean style.
Typographic compositions are returning with more force, where letters will be our protagonists and become part of everyday life. We usually use texts to communicate, and since there is so much traffic on social media these days, messages need to be even clearer given the competition.
4. Use of color
According to the trend charts, the use of monochrome or two-tone palettes predominates, as does the presence of black and white designs.
The idea of using a smaller color palette has been in the air for a while now. This way you can use more graphic elements as well as complex ones. In addition to helping designers make better use of their development time.
One of the benefits of this is that it allows designers to create a more limited atmosphere when designing, so we find structures with more harmony. And of course, keep in mind that in recent months people are spending much more time connected to the screen, so we need a little more relaxed images so as not to oversaturate users.
5. Golden design
Metallic effects in design are making a comeback and promise to be a trend in 2022. And we see this not only in digital design but also on phones or tablets. This trend fits into a minimalist design without losing focus. In addition, gold gives a sense of luxury and elegance, highlighting any element.
These are the trends that will dominate motion graphics in 2022. If you want to capture the attention of users, apply these trends.