We misuse the term “user insight” a lot—here’s how to actually use it | by Kai Wong | Jan, 2024

[ad_1] User insights are how we, as experts, recommend the best action to our team. Art by midjourney User insights are not easy to generate, but they’re crucial to getting your team to take the right actions. Understanding this and the problem with typical usability reports allowed me to make more meaningful design changes. The […]

The Apple car apparently still exists, could debut in 2028 with reduced autonomy

[ad_1] Apple has reportedly scaled back its automotive aspirations, at least for now. Bloomberg’s Mark Gurman says the company’s decade-old vehicle project has pivoted from planning a fully self-driving car to an EV more like Tesla’s. The so-called “Apple Car” is now projected to launch no earlier than 2028 — two years after the company’s […]