Navigating age diversity in design: lessons from Thor to Masako and beyond | by Darren Yeo | Feb, 2024

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So often, we get caught up in the present without realising how age catches up to all of us. Thankfully, there are clues that show how we age. They range from the nostalgia of old photos to the gradual deterioration of our bodily functions.

Yet the problem isn’t so much about our self-awareness that we are ageing because we are reminded based on our birthdays and the people around us. Instead, it is our lack of understanding of the varying generations around us.

The term “Millennials” can be considered a fairly new concept since authors Neil Howe and William Strauss first coined it in 1991. The word is usually associated with people born between 1981 and 1996, where the oldest of the cohort would be graduating at the start of the millennium.

To date, there are 7 generations of cohorts. (image source: Nerd Robot)
To date, there are 7 generations of cohorts. (image source: Nerd Robot)

To date, there are 7 generations of cohorts.
1. The Greatest Generation (GI Generation): Born 1901–1927
2. The Silent Generation: Born 1928–1945
3. Baby Boom Generation…

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